What more evocative name could one imagine for a legendary watch than that of ROMVLVS, founder and first ruler of Rome? A legendary watch because, right from its introduction in 1966, it was the first to dare to display the hour numerals on the bezel instead of the dial. It now ranks as a classic model built on the noblest watchmaking traditions and has become one of the four main pillars of the CORUM collection.
Determined to perpetuate the glorious history of first modern diver’s watch (1953), the Manufacture in le Brassus unveils a brand-new Fifty Fathoms Automatique watch imbued with the brand’s trademark understated elegance. Making a striking contrast with its black predecessors, it radiantly reveals its sporting assets through an immaculate white exterior blending tradition and innovation with pure, sleek lines.
If the Manufacture Audemars Piguet is particularly looking forward to the start of the 2008 sailing season on the waters of Lake Geneva, that is partly because it will see Ladycat taking possession of its full faculties to compete in the Julius Baer Challenge. In 2007, this all-female crew was able to size up its adversaries, test its material and reinforce its cohesion. It is now preparing to resume competition, under the favourable auspices of Audemars Piguet, which is dedicating a special edition of its famous extreme sports model – the Royal Oak Offshore – to this promising new team.
Jean-Claude Biver, CEO of Hublot, and Yann Borgstedt, founder of Smiling Children, today announced their partnership: the watch manufacturer has committed to support the projects of the Foundation, whose objective is to help young girls and women in Morocco and Afghanistan. In the presence of Cherie Blair, patron of the Foundation, renowned lawyer and specialist in the defence of human rights, they explained what has brought them together and how Hublot contributes to the work of Smiling Children.
Saint-Imier (Switzerland), January 28th, 2008 – Swiss brand Longines just turned out its 34 millionth watch. This timepiece, a HydroConquest from the Longines Sport Collection, is showcased at the 34 Million Watches museum in Saint-Imier. The 34 millionth Longines watch is a HydroConquest from the Longines Sport Collection that was launched in 2007. This diving watches line met a great success among sports and watchmaking enthusiasts. The company, which celebrated 175 years of existence in 2007, accurately records all 34 million timepieces produced in Saint-Imier since 1832.
In world preview, the evolution presented in this press release will allow to any amateur of beautiful chronographs gauges, to appreciate finally the complete mechanical elements, visible on the bottom. The oscillating mass as well as the system of complete winding, have been placed this time on the front of the watch. Side dial, only the rotor is visible. Moreover, its design has completely appropriated the foreground; we wonder why it was not always thus. A really aesthetic success.
Elegance and sophistication reign supreme in this precious version of the Lady Royal Oak. The case is entirely paved with diamonds, and, nestling at the heart of this expanse of diamonds, a white mother-of-pearl dial is graced with a “flinqué” engraved motif studded with diamond hour-markers. Its polished pink gold flange creates a spectacular coppery shimmering effect. Finally, an anthracite grey satin strap accentuates this model’s curving silhouette and its admirable presence on the wrist.