After the original success of the quartz version, two automatic timepieces joined the Tissot Quadrato Collection, the trendsetting line of square-shaped sporty, urban timepieces designed specifically for men and women who dare to look at life square on. Tradition and Innovation Square-shaped wristwatches are not new: Tissot launched its first, the celebrated Tissot Automatic, back in the early 1940s. Before that, the Swiss watchmaker was famous for its square-faced Tissot Hermetic travel and bag watches, all the rage in the Roaring 20s. The Quadrato series carries on this proud Tissot tradition, incorporating respect for the design sensibilities and savoir-faire of the past with a full mastery of avant-garde engineering and aesthetics in the present. Dynamic design Sharp-edged, sporty and robust, Tissot Quadrato Automatic watches feature strong lines, bold dimensions and powerful colour contrasts. Available in Chronograph Automatic Valjoux version with a stylish black leather strap or steel bracelet on a striking fashion-forward silver and black dial with the Tissot “T” appearing on the date and the “+” on the counters. The Automatic three-hands version comes with steel bracelet on a black or silver dial. The chronograph elements—squared pushbuttons and counters—rhythmically underscore the striking geometric purity of the design. This is in turn offset by the rounded elements and volumes—the lugs, coloured Arabic numerals and a classically domed sapphire crystal. The elegantly facetted silver hands further enhancing the overall look of dynamic sophistication. Water resistant to 100 meters and loaded with the high-quality components and craftsmanship on which Tissot has built its reputation since 1853, the Tissot Quadrato Collection now including two Automatic versions is an audacious trendsetter with a timeless expression of masculine elegance, which equally appeal to women seeking to make bold fashion statement. Technical Features - Water-resistant to 100m/330 ft/10ATM - Swiss Made Automatic movement - Domed scratch-resistant sapphire crystal - 316L stainless steel case - See-through case back - 16L solid stainless steel bracelet with butterfly clasp with push-buttons - Black leather strap with deployant buckle Tissot, with its signature ‘Innovators by Tradition’, has been pioneering craftsmanship and innovation since its foundation in 1853. Today Tissot is a member of the Swatch Group, the world’s largest watch producer and distributor. For over 154 years the company has had its home in the Swiss watch making town of Le Locle in the Jura mountains but now also has a presence in over 150 countries. The Tissot innovation leadership is enabled by the development of high-tech products, special materials and advanced functionality. With a broader, more versatile range of high-quality timepieces at an attractive price than any other Swiss watch brand, Tissot also expresses its commitment to ‘democratic luxury’. As official timekeeper and partner of NASCAR®, AFL, CBA, MotoGP and the World Championships of cycling, fencing and ice hockey, Tissot , committed to respecting tradition while offering gold at a silver price, underlines its core values of performance, precision and setting new standards. For more information: www.tissot.ch Press release |  |